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Assistant Media Planner

New York

Job Title:   Assistant Media Planner

Employment Type:  Full-Time

Job Level:  Entry Level, Non-exempt from Overtime


We are looking for an Assistant Media Planner to join our Media team here at Deutsch!  We have a fast-paced environment made up of the best & brightest and work with the world’s leading clients.  We provide a casual work environment that fosters creativity and collaboration.  Deutschers are encouraged to share their unique voices and ideas to ultimately reach success for the client, for Deutsch, and for the individual.


The role of an AMP is to assist the planners in preparing, developing, executing, and monitoring media plans for various clients.  They also will learn some buying terminology and operating procedures as well as develop negotiating skills.




  • Strong communication skills - verbal and written

  • Strong aptitude for numbers and attention to detail – understanding of numbers (%'s, budgets, etc.)

  • Solid research (quan./qual.) and analytical skills

  • Ability to organize, prioritize, work well under pressure to meet tight deadlines, and multitask

  • Ability to work independently but still be a team player

  • Computer skills (spreadsheets, word, charts, etc.)

  • Passionate, focused about advertising with a real interest in media/pop culture, etc.




  • Gather and study information about consumer viewing/reading habits/internet/brand usage broken down by demographics, region, etc.

  • Research and provide media trends/statistics that planners will use in making the media plans

  • Compile competitive reports and other analyses for media plans and presentations

  • Manage budget summaries, campaign flowcharts, and billing

  • Create insertion orders, digital campaign detailed summaries, and creative rotation templates to contract media and traffic creative to vendors

  • On a regular basis meet with media reps (w/ Planner) to evaluate content and programming of various media vehicles

  • Monitor current media spending and performance of placed media for accuracy

  • Participate in training seminars

  • Build PowerPoint and Excel templates for presentations, reporting, etc.

  • Additional administration responsibilities may occur (scheduling meetings, booking conference rooms, etc.)

  • And any other assigned duties as requested



Education: BA/BS Marketing, Communications, or other related field


Deutsch is an equal opportunity employer.  All qualified applicants will receive consideration for the position without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

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