Multicultural Strategy Director
Role:
Deutsch is seeking a Multicultural Strategy Director to lead the strategic discipline across two key accounts at the agency.
The Strategy Director is a proactive and positive leader. They have a knack for spotting opportunities and galvanizing others around them. They are a balanced logical and creative thinker who is equally comfortable conducting research and brainstorming ideas. They are a people person who nurtures relationships with clients and internal teams.
The core of this role is brand strategy, however, prior experience with social and/or connections planning is a plus. While we develop 360 campaigns across these brands, many of our touchpoints live across digital and social channels.
Note that a requirement for this role is Hispanic marketing experience. Bilingual candidates are a plus.
Skills & Responsibilities:
- Strong writer who can simplify the complex and present persuasively.
- Comfortable conducting primary research, leveraging qual and quant tools.
- Passionate about creativity and collaborating with CDs to push the work.
- Sharp attention to detail. Skilled at time management and strategic processes.
- Champion brand and business KPIs. Be an advocate for creative effectiveness.
- Understand social and digital best practices. Guide optimizations across channels.
- Manage and mentor the strategist who will report into you. Champion their growth.
- Build trust and relationship with clients, increasing the value of strategy across accounts.
- Illuminate Hispanic audience insights and creative strategies alongside General Market.
- A person who truly "cares the most.” Proactive, passion and motivated to succeed.
Compensation:
The range for this role is $160K-$170K. Pay is dependent upon many factors ranging from experience, training, transferable skills, and business needs. The pay is subject to change and may be modified in the future.