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Planning Director

New York

We’re looking for an ambidextrous, seasoned planner – an individual armed with solid traditional planning skills as well as strong digital/tech understanding.  The Planning Director is a key senior partner on our strategic team dedicated to our client in the financial services space. As a planner, there are few topics more interesting then how people think and behave in relationship to money. As intimate partners in the business, the planning team has a seat at the table in bringing marketing intelligence forward to effect the business on many levels: communications, product development, as well as business strategy. Steward to the brand, the planner will work with a variety of creative teams to deliver enormous creative output across the spectrum of medium and channel. This individual will be responsible for key business areas (likely to include multiple consumer/business LOBs - as well as digital/social and brand initiatives). 

 At Deutsch, not only will you have the opportunity to work with passionate, smart people, but also flex your entrepreneurial and independent muscles. It’s a different kind of agency. We encourage Deutschers to challenge us to implement, execute and communicate in ways that will continue to set Deutsch above the rest.


  • He/She/They need to be relentlessly curious and able to deftly tap into the rich and multifaceted world around us.  
  • An active imagination is a core requisite, married to a strong ability to weave intriguing stories and craft inspiring
  • Ability to hold their own in front of senior clients, with poise, exhibiting a high degree of both strategic and business
  • An independent thinker comfortable with autonomy and willing/able to grab the mantle and run with it. 
  • Can independently craft solid briefs and inspire creatives during briefings. 
  • Strong leadership skills and the ability to rouse and motivate others.  
  • A team player who is optimistic, resilient, and understands the power of play. Someone who is fun to work with and can navigate through a multitude of perspectives with ease.  
  • Comfortable with a multi-faceted client that has numerous lines of business.  
  • Can strong client relationships through their work and be seen as a thought leader. 
  • A thinker who can process a broad range of data and theory, distilling it into very concise clear strategies tailored to a
    range of audiences. 
  • A strong narrator/ storyteller.  
  • Significant experience with primary fieldwork as well as armchair planning.  
  • Our team is close-knit and supportive - a collaborative orientation is a must. 


  • 5+ years of traditional planning experience.   
  • Ability to navigate a highly matrixed organization and client 
  • Excellent communication skills- written, presentation, data visualization 
  • Excellent communication skills- written, presentation, data visualization 
  • Capable of corralling and directing group thinking 
  • Fundamental curiosity, drive, and intellectual integrity 
  • Craft in both qualitative and quantitative methods 
  • Thick-skinned who can separate their ideas from their egos 
  • Inner-confidence and poise – someone who can pivot in the moment to handle difficult situations with tact and diplomacy.  
  • Comfort with ambiguity.  
  • Entrepreneurial, resourceful and a self-starter.  
  • Background in behavioral economics, design thinking, data visualization, and finances are a plus. 


Education: BA/BS Marketing, Communications, or other related field 



Deutsch is an equal opportunity employer. All qualified applicants will receive consideration for the position without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.  

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